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October 17 , 2014

Managing Quality in Indian Handicraft Industry

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Managing Quality in Indian Handicraft Industry
by Ajay K. Garg

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This book makes an in-depth study of quality management in Indian handicraft industry, with special focus on artwares and giftwares. Presenting an overview of handicrafted giftware and artware industry, it identifies the factors responsible for the gap between industry's realized performance and potential position by employing parameters like sales and export turnover, prospering age of the enterprise, and acceptability of products. The impact of implementation of quality dimensions in the routine working of an enterprise has also been analysed.




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